Here are some of the “little things” women do in speech and writing that aren’t really “little.” In fact, they have a huge impact in causing us to come across as less competent and confident: Inserting just: “I just want to check in and see…” “I just think…” Just tends to make us sound a little apologetic and defensive about what we’re saying. Think about the difference between the sound of “I just want to check in and see…” and “I want to check in and see…” or the difference between “I just think” and “I think…” Inserting actually: “I actu