Do women lead, connect and share differently? Subscribe for the latest stories.

‘Forever Alone’: How Midcentury Movie Magazines Sold Marriage to Women

Source:
It’s June of 1950 and you’ve just finished reading a story in Modern Screen about Bette Davis’s recent divorce, and there at the end is a little box with big letters: “Has YOUR MAN CHANGED toward you? See page 69.” Must have missed an advice column or something. So you turn back and what do you find? A picture of a guy in a white sport coat holding a girl in a dress. Beneath them appears the caption, “Are you always lovely to love?” The answer resides in that guy’s nose. Yes, you’ve just flipped back twenty-five pages for a deodorant ad. It’s a dirty trick, and all the wors

Read the world's local women's news


How does Femina work?

  • Step 1
    1
    Local Country Editors From Around the World
  • Step 2
    2
    Choose News Articles From Their Countries’ Local Language Papers
  • Step 3
    3
    Summarize & Contextualize The Stories In English

Got it!

Swipe for more Top Stories


Got it!