Dubai-based beauty entrepreneur wins regional Cartier Women’s Initiative Award
Mouna Abbassy, founder of UAE-based Izil Beauty, scooped the Middle East and North Africa accolade at the Cartier Women’s Initiative Awards in Deauville, France. Born in Morocco and based in Dubai, Abbassy launched her natural cosmetics brand Izil, meaning ‘pure’ in Berber, in 2012. The 32-year-old’s company produces organic body scrubs, moisturisers and masks enriched with argan oil from the Atlas Mountains.
“It’s an honour to receive this award,” said Abbassy “I dedicate it to all the Berber women working with me and handling this rare and precious resource. Today, argan oil is known everywhere in the world and it’s thanks to their labour.
“These women live in very harsh conditions and so this award is truly for all them. All I can say is thank you very, very much.”
Created by Cartier in 2006, in partnership with INSEAD and McKinsey & Co, the Cartier Women’s Initiative Awards is a global competition for female entrepreneurs.
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