Women Now Hold the Top Marketing Posts At Three Pro Sports Leagues

Jill Gregory has broken Nascar’s glass ceiling, becoming the auto racing association’s first female chief marketing officer. Ms. Gregory, who joined Nascar in 2007, was promoted after serving as senior VP-marketing and industry services.

Her ascension means that women now hold the top marketing jobs at three of nation’s largest pro sports organizations. Pam El was named the National Basketball Association’s CMO in 2014. That same year the National Football League hired Dawn Hudson as its CMO. The first female to lead marketing for a pro sports league was Jacqueline Parkes, who was named the CMO for Major League Baseball in 2008.